English publications by Uitgeverij Coutinho 2018/2019

ACADEMIC SKI LLS

Doing in-company research projects A step by step approach

Arjan de Bont

Doing in-company research projects a step by step approach Arjan de Bont Doing in-company research projects

Many business schools include com- pulsory in-company research pro­ jects. Typically, these projects require research activities which converge into well-founded, practically relevant recom- mendations for management. This book helps students do in-company research via a straightforward step- by-step approach. After mapping out information gaps, research questions are addressed by systematically collecting and analyzing data. The research find- ings help formulate practical recom- mendations. Each step is explained in detail, with extra information and short examples. An applied research project runs throughout the book and illustrates links between steps. The book is accompanied by a website that includes a Prezi of the step-by-step approach, exemplary research reports, helpful hints for work placement and an assessment form.

Arjan de Bont

24-06-14 13:48

+ Companion website & teachers material

2014 ISBN

108 pages

€ 18,50

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978 90 469 0419 0

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VV ISBN e-book 978 90 469 6272 5

Order your FREE inspection copy at Coutinho.nl

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